I also find $1199 out of my reach for one lens, though I was hoping the price would be closer to $1000. At that point, I could dream a little. Since I like manual focus with macro, this will be fine. Of course, when the reviews start coming in about how this is the best, sharpest, yada yada, lens that Fuji has ever made, we'll see if I can resist. I'm just glad that Fuji is coming out with new product.